Virtual Internship Event Planning & Marketing

Maple League of Universities
Quebec City, Quebec, Canada
JR
Executive Director, Maple League of Universities
3
Timeline
  • June 1, 2020
    Experience start
  • June 6, 2020
    Team Meetings
  • June 13, 2020
    Team Meetings
  • June 20, 2020
    Team Meetings
  • June 27, 2020
    Team Meetings
  • July 4, 2020
    Team Meetings
  • September 2, 2020
    Experience end
General
  • Undergraduate; 4th year, 1st year, 3rd year, 2nd year
  • 1 learner; individual projects
  • 280 hours per learner
  • Dates set by experience
  • Learners self-assign
Preferred companies
  • 1/1 project matches
  • Canada
  • Academic experience
  • Any
  • Any
Categories
Communications Market research Marketing strategy Education
Skills
event planning project planning marketing strategy research
Project timeline
  • June 1, 2020
    Experience start
  • June 6, 2020
    Team Meetings
  • June 13, 2020
    Team Meetings
  • June 20, 2020
    Team Meetings
  • June 27, 2020
    Team Meetings
  • July 4, 2020
    Team Meetings
  • September 2, 2020
    Experience end
Overview
Learner goals and capabilities

In this assignment, student-consultants from Maple League of Universities will help your organization with market research and creating an event plan for an event, summit or conference of your choosing. Depending on your needs, students can assist with both market research, event planning and creating marketing materials

Expected outcomes and deliverables

Students will present a completed event plan based on your needs. This plan can include, but is not limited to:

  • Report assessing current trends or initiatives
  • Venue and vendor recommendations, with quotes where possible
  • Budget
  • Event timeline
  • Outreach to presenters
  • Outreach to attendees
  • Seating plan
  • Promotional materials, including email campaign copy and social posts
  • Menu(s)
  • Sponsorship and/or vendor packages (decks that can be shared with prospective partners)

The student should complete 280 hours with your organization by September 1, 2020.

Project Examples

Students will work with you to determine event goals, timelines, and budget. Depending on the size of your event, you can ask several students or groups to take ownership of specific deliverables.

Project examples include, but are not limited to:

  • Gain an understanding current trends and initiatives for event audience
  • Outreach to develop network for both conference presenters and attendees
  • Planning and executing an event or conference
  • Developing resources for further campaigns
Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Placement is paid, with student expected to earn $14/hour.

Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.

Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.